Privacy Policy

Last updated: February 2026

1. Information We Collect

Account Information

When you create an account, we collect your email address and authentication credentials. If you sign in with Google or Apple, we receive your name and profile picture from those services.

Usage Data

We collect anonymous usage analytics (via Umami Analytics, a privacy-first service that does not use cookies and does not track personal data) to understand how our product is used.

App Store Data

When you run an ASO audit, we fetch publicly available data from the Apple App Store and Google Play Store about the apps you analyze and their competitors. This data is publicly available to anyone.

2. How We Use Your Information

  • To provide and improve StoreLit services
  • To process credit purchases via Lemon Squeezy
  • To send transactional emails (verification, receipts)
  • To generate AI-powered ASO recommendations

We do not sell your personal information to third parties.

3. Third-Party Services

  • Supabase — Authentication and database (EU hosted)
  • Lemon Squeezy — Payment processing
  • Google Gemini API — AI recommendations (your app data is sent for analysis)
  • Umami Analytics — Privacy-first, cookieless analytics

4. Data Retention

Analysis results are stored for as long as your account is active. You can delete your account and all associated data at any time by contacting us.

5. Your Rights

You have the right to access, correct, or delete your personal data. Contact us at privacy@storelit.co for any requests.

6. Cookies

StoreLit uses only essential cookies for authentication. We do not use tracking cookies. Our analytics provider (Umami) is cookieless.

7. Changes

We may update this policy from time to time. We will notify users of significant changes via email.

8. Contact

For questions about this privacy policy, contact us at privacy@storelit.co.